marketing technology solutions for healthcare INDUSTRY

The healthcare industry is the fastest-growing sector, promoting health and providing treatment to improve quality of people’s life. We at EFFE, a marketing and communication company, help businesses to create seamless internal and external communication. We deliver improved quality communications that nurture doctor-patient relationships. At EFFE, we incorporate a unique and emotive storytelling approach for our branding strategies, making the audiences embrace a complete branding experience. Our in-house creative studio and technical designers deliver core concepts across industries. We develop web and mobile applications, AR and VR Applications, 360 Virtual tours of products of medical equipment and tools for product manufacturers, pharmaceutical companies, and start-ups.

business solution offered

SAR HEALTHLINE PRIVATE LIMITED

Requirement:
To launch a new product in PAN India market. Target audience: Fertility centres. Product- Sperm Sorter used for in-vitro fertilization.

Solution:
EFFE created a video script to illustrate the microscopic visuals of sperm and egg fertilization with the microfluidic technology of sperm sorter. Multi-lingual videos were developed using 3D Animation technology and communicated using digital platforms.

Result:
Product launch helped to improve brand propagation across India.

MAMANET CO LIMITED

Requirement:
To launch the MAMA NET brand in Malaysia and to increase its mobile application users.

Solution:
EFFE created responsive websites, animated videos and had set up digital campaigns. We executed annual marketing campaigns and engaged the audience through social media.

Result:
Successfully achieved impressive 100,000+ mobile app downloads and attracted expectant mothers and new mothers in their pregnancy journey.

EXCELLENT HI CARE PRIVATE LIMITED

Requirement:
To create awareness among the ophthalmologic surgeon about the hydrophobic preloaded lens.

Solution:
EFFE created a 3D product animated demonstration video to highlight the features and usage of Hydrophobic preloaded Lens in Ophthalmic surgery.

Result:
Successfully demonstrated to 80,000+ users across India using digital platforms and improved total business enquiries by 18%.

CHONDRIA

Requirement:
To promote a product- Orthopedic supplement to pharmaceutical outlets across Tamil Nadu.

Solution:
EFFE strategized the entire marketing campaign for both consumers and channel partners. We created brand-specific ad films and promoted them on both traditional and digital platforms.

Result:
Product sales have increased in TN Pharma outlets and on e-commerce sites.

MOTHERHOOD HOSPITALS

Requirement:
To establish the brand value of MOTHERHOOD with speciality birthing care across India.

Solution:
EFFE created a testimonial video by acquiring insights from pregnant women and new mothers and showcased the speciality birthing centre’s amenities.

Result:
Improved brand recognition and positioned the brand as a speciality birthing care across India.

BOSTON IVY HEALTHCARE SOLUTIONS PRIVATE LIMITED

Requirement:
To deliver the 3D Product simulation and 360-degree visualization of various medical equipment.

Solution:
EFFE created the 3D model of the medical apparatus and made interactions in Web Augmented reality for an effective visual experience.

Result:
Increased online shopping experience and user interactions.

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